Canadian Beauty Julia Burch and The Other Side of Fame
Julia Burch is known for her social media following and her twin sister Lauren Burch
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When one wants to be an influencer, the first and major challenge is rising to the limelight. You see social media sphere is highly crowded and easy for even the most relevant content to get overshadowed by more relevant content.
Those who successfully beat these odds like Julia Burch have yet another uphill task- staying relevant for long. This comes from the audience and social media users having the shortest attention span known in the history of man. Something viral a day ago would not be remembered. Julia Burch like other influencers and content creators, they have to work their hardest to consistently come up with content that would keep their fans committed and engaged.
Is that all? No, not even close. So, 5 years down the line since Julia and her twin Lauren made the limelight. With a good social media fan base across major platforms and reasonably in a position to secure good brand endorsement deals that pay off- all these have left her exposed to the public.
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First, she is under pressure to keep a positive image and attitude. That means she has to respond well to both negative and positive comments she receives. The problem with that is her patience has been stretched beyond its limits. Think of that hatred and crying DMs she gets from people trying to bring her down. Think of how much sanity and a sense of strong-mindedness it would take to go through those insults, and personal attacks, but keep a positive aura shortly after while doing live stream?
Julia greatly appreciates the support she gets from her fans, however, the backlashes she receives, the ridicule, and the attacks on her as a person are beyond count. In one instant she did a video on how she reacts to the weird DMs she gets. In the video, she shows the kind of messages she gets, but even so, she expresses her gratitude for her fans who take their time to message her she highlights she does not want to be seen as unappreciative or showing disregard for her fans. But it takes a lot of patience to deal with or handle what she sees. People! Away from the DMS are vile comments she received on Instagram and I wonder what could make someone so bitter and want to ruin a stranger they barely know like that. The number of bits of patience for me, that patience!